The Birth of PLABI-an and PLABI CI Design
PLABI co.ltd is a multi-complex amuse- ment corporate group, and its Corpo- rate Mark is visualized through my inspira- tion, which came from the origin of its name, PLAYABILITY–– a playful ability all hu- mans possess. My mission was to create　 a hero from another dimension who repre- sents “playfulness.” The hero came to this Earth to develop and train humanity’s playful abilities. That is the concept of the symbol character Plabi-an. Led by my in- spiration, the imagination went beyond space and time when drawing Plabi-an, and rough sketches were completed almost immediately. Their hands are up in the air while flying toward Earth. I refined the rough sketches in Mac, put life into Plabi-an, then it became the birth of the Corpo- rate Mark. From its birth to today, this Cor- porate Mark has become the symbol of Plabi’s success and it continues to shine in an eternal life.